Services/Product Growth

Product Growth

Stop buying growth.
Start compounding it.

We engineer growth into your product, activation, conversion, retention and expansion, so it grows without you paying for every new user.

250+products shipped
20+countries
2M+lives touched
The point of view

Most companies respond to flat growth by spending more on ads. That is the expensive answer, and it stops the moment you stop paying.

The compounding answer lives inside the product: how fast users reach value, how many convert, how many stay, how many expand. A single point of retention outperforms almost any increase in ad spend.

We work on the growth that compounds, not the growth you rent.

What is product growth

Product growth is the practice of driving growth through the product itself, by improving activation, conversion, retention and expansion, using data and experimentation. Unlike marketing, which acquires users, product growth increases the value and lifetime of the users you already have. Noseberry works across the full growth equation, grounded in analytics and experiments.

The levers we work on

Organised around growth levers, not channels.

Activation×Conversion×Retention×Expansion=Compounding growth
Why retention is the real growth engine

Acquisition without retention is a leaking bucket. Pour in more users and they drain out the bottom.

We fix the bucket first, because improving retention lifts every other metric at once, and it is the cheapest, most durable growth there is.

How we work

Instrument, learn, and compound.

  1. 01Instrument
  2. 02Analyse
  3. 03Hypothesise
  4. 04Experiment
  5. 05Learn
  6. 06Scale
The results we drive

70%

cost efficiency

2x

faster go to market

35%

shorter project timelines

Who you work with
Atul Kumar Yadav

Atul Kumar Yadav

Founder & Chief Executive Officer

Atul founded Noseberry in 2019 and sets its vision across AI, data, cloud and product. He has guided strategy and delivery for enterprises and high-growth companies across 20+ countries, and works hands-on with founders to decide what is worth building.

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Mayank Pokharna

Mayank Pokharna

Co-founder & Chief Operating Officer

Mayank co-founded Noseberry and runs operations and delivery as COO, leading 100+ engagements across 14+ countries spanning product, software and AI. He partners directly with clients to turn strategy into products that ship and grow.

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2M+

lives touched

15+

Fortune 500 clients

250+

products delivered

20+

countries

Product growth, answered.

Driving growth through the product itself, by improving activation, conversion, retention and expansion, using data and experimentation, rather than only buying more users.

Marketing acquires users. Product growth increases the value and lifetime of the users you already have. They work best together, but product growth is where growth compounds.

A model where the product itself drives acquisition, conversion and expansion, for example through free trials, self-serve onboarding and in-product upgrades.

We instrument the product, find where users drop off, and run structured experiments on activation and engagement, because retention lifts every other metric at once.

Yes. We sit between product, data and engineering, so we can build the changes, which most agencies cannot.

Ready to compound your growth?

Book a free session and we will find the growth already hiding in your product.

Book a free session

Step 1 · Pick a date

Book a 30-min demo

30 minutes UTC
July 2026
SMTWTFS

Mon-Fri, 10:00-23:30 IST. Past dates and weekends are unavailable.