Tools/Readiness scorecard
Readiness scorecardE-Commerce Growth Scorecard
The E-Commerce Growth Scorecard is a free self-assessment that scores an online store's readiness to convert and scale across six factors: conversion and checkout, personalisation and recommendations, marketplace or D2C setup, demand forecasting, retention, and scalability. It returns a score out of 100, a maturity level, and the areas to improve first.
Rate your operation
Score each of the six factors from “Not started” to “Leading.”
Conversion and checkout
How well your checkout converts visitors into buyers.
Personalisation and recommendations
How effectively you tailor the experience to each shopper.
Marketplace or D2C setup
How well your commerce model and platform fit your strategy.
Demand forecasting
How accurately you predict demand and manage stock.
Retention
How well you bring customers back and grow their value.
Scalability
How well your platform holds up under growth and spikes.
Frequently asked questions
The E-Commerce Growth Scorecard is a free self-assessment that scores an online store's readiness to convert and scale across six factors: conversion and checkout, personalisation and recommendations, marketplace or D2C setup, demand forecasting, retention, and scalability. It returns a score out of 100, a maturity level, and the areas to improve first.
Yes. The E-Commerce Growth Scorecard is a free, no-signup self-assessment. You answer six quick questions and your responses stay in your browser.
About two minutes. You rate your operation on six factors from "Not started" to "Leading" and get an instant score out of 100 with a readiness level and focus areas.
You rate each of the six factors from "Not started" (0) to "Leading" (4). The tool averages your ratings into a score out of 100, maps it to a readiness band, and highlights your weakest factors to work on first.
No. It is a self-assessment for guidance, not a formal audit. For a deeper, tailored assessment and a concrete roadmap, you can book a free call with our team.
It is for D2C brands, marketplaces, and online retailers who want an honest read on whether their store is engineered to convert and scale, rather than just to run. It highlights where growth is leaking, from checkout to retention.
No single factor wins alone, but conversion and checkout plus retention usually move the numbers most, because they compound across all your traffic. The scorecard shows which of your six factors is holding growth back first.